The media has never been more powerful—or more important—than it is today. Through newspapers, radio, television, digital platforms and social media, information can travel across borders in seconds. The media can bring people closer together, shape public understanding, influence perceptions and, ultimately, contribute to the kind of world we build together. In The Governance of China, Volume V, President Xi Jinping speaks about the challenges confronting humanity, including deficits in peace, development, security and governance, as well as the urgent need to protect our global ecosystem. These challenges cannot be addressed by nations acting in isolation. They require dialogue, cooperation, mutual understanding and a shared sense of responsibility. And this is where the media has a vital role to play. The media should build bridges, not walls. Cooperation between nations should not be limited to trade, infrastructure and economic relations. It should also include people-to-people exchanges, youth exchanges, cultural engagement and cooperation among media professionals. These interactions allow people from different backgrounds to understand one another beyond borders and beyond stereotypes. As President Xi Jinping has said: “We should uphold regional peace and strive for common security.” The media can contribute to this goal by becoming an instrument of peace—across generat...
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